Dan Murphy's Sub-Brand Guidelines
Ensuring consistency across Dan Murphy's 4 sub-brands
Ensuring consistency across Dan Murphy's 4 sub-brands
Ensuring consistency across Dan Murphy's 4 sub-brands
Dan Murphy's sub-brands help shoppers navigate their immense catalogue by providing recommendations, breaking up broad categories and appealing to different audiences. I was responsible for putting together the sub-brand guidelines for Dan Murphy's while working in a freelance capacity at Thinkbell.
Dan Murphy's sub-brands help shoppers navigate their immense catalogue by providing recommendations, breaking up broad categories and appealing to different audiences. I was responsible for putting together the sub-brand guidelines for Dan Murphy's while working in a freelance capacity at Thinkbell.
Dan Murphy's sub-brands help shoppers navigate their immense catalogue by providing recommendations, breaking up broad categories and appealing to different audiences. I was responsible for putting together the sub-brand guidelines for Dan Murphy's while working in a freelance capacity at Thinkbell.
Client
Dan Murphy's
Services
Brand Guidelines
Collaborators
CD Tom Wenborn, PROD Jessica Graham
Date
August 2020
Looking for a team that cares about the work as much as the system behind it.
Website ©2024 Haoxin Guo, all rights reserved. Project copyrights belong to my clients unless otherwise stated, they are showcased here with consent.
Looking for a team that cares about the work as much as the system behind it.
Website ©2024 Haoxin Guo, all rights reserved. Project copyrights belong to my clients unless otherwise stated, they are showcased here with consent.
Looking for a team that cares about the work as much as the system behind it.
Website ©2024 Haoxin Guo, all rights reserved. Project copyrights belong to my clients unless otherwise stated, they are showcased here with consent.