Latitude Brand Refresh
Taking brand ownership in-house
Taking brand ownership in-house
Taking brand ownership in-house
I led the refresh of the Latitude brand to streamline existing elements and establish key visual treatments.
I led the refresh of the Latitude brand to streamline existing elements and establish key visual treatments.
I led the refresh of the Latitude brand to streamline existing elements and establish key visual treatments.
Client
Latitude
Services
Branding Design Systems
Collaborators
CD Luke Falkland-Brown, PJM Oshani Ganegoda
Date
April 2023






Looking for a team that cares about the work as much as the system behind it.
Website ©2024 Haoxin Guo, all rights reserved. Project copyrights belong to my clients unless otherwise stated, they are showcased here with consent.
Looking for a team that cares about the work as much as the system behind it.
Website ©2024 Haoxin Guo, all rights reserved. Project copyrights belong to my clients unless otherwise stated, they are showcased here with consent.
Looking for a team that cares about the work as much as the system behind it.
Website ©2024 Haoxin Guo, all rights reserved. Project copyrights belong to my clients unless otherwise stated, they are showcased here with consent.